Annika Ruby Heart Maternity Baby Shower Dress
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At a glance
- Deep V-neckline with a sheer mesh center
- Floral lace appliques with raised petals
- Thin sheer mesh straps, sleeveless
- Narrow satin band just below the bust
- Floor-length tulle A-line over a matching underskirt
- Sheer mesh back with a piped V
Size guide
AnnikaBurgundy
Garment measurements, not body measurements.
| Size | ABustin | BWaistin | CLengthin |
|---|---|---|---|
| S | 33.9 | 24.4 | 62.6 |
| M | 35.4 | 25.2 | 63.4 |
| L | 37.0 | 26.0 | 64.2 |
| XL | 38.6 | 26.8 | 65.0 |
Between sizes? Send us your measurements, your height and how far along you’ll be on the day — we reply within 1 business day. Size & Fit Help
At a glance
- Deep V-neckline with a sheer mesh center
- Floral lace appliques with raised petals
- Thin sheer mesh straps, sleeveless
- Narrow satin band just below the bust
- Floor-length tulle A-line over a matching underskirt
- Sheer mesh back with a piped V
Paper lanterns strung across the rooftop, city lights coming on at dusk and a friend holding up the softest little romper — Annika in Burgundy pairs raised lace petals on a deep V with thin sheer mesh straps and a satin band under the bust, then lets layered tulle drift all the way to the floor, for baby showers, maternity portraits and celebrations with loved ones.
The Memory Dress: made for the moment you’ll keep.
Dress details
Dress details
- Deep V-neckline with a sheer mesh center
- Floral lace appliques with raised petals
- Thin sheer mesh straps, sleeveless
- Narrow satin band just below the bust
- Floor-length tulle A-line over a matching underskirt
- Sheer mesh back with a piped V
- Main fabric: polyester 95% or more
Fabric and texture
Fabric and texture
A very deep burgundy that leans true red with a touch of brown, rather than purple, runs through the floral-and-leaf lace appliques, the narrow satin band and the soft, matte tulle. The appliques are set on sheer mesh with some petals lifting off it, the band catches a soft sheen, and the tulle layers fall over a matching underskirt. The main fabric is polyester, 95% or more.
Choose your size
Choose your size
Available in S, M, L and XL. The size chart on this page lists garment measurements for bust, waist and length, with inches first, then centimeters. Garment measurements are not body measurements, so compare them with a dress that fits you well.
Your questions
Your questions
How do I choose my size?
Compare the garment measurements in the size chart on this page with a dress that fits you well; it lists bust, waist and length. Length runs from 62.6 in / 159 cm in S to 65 in / 165 cm in XL, and your height changes where the hem lands. Inches appear first, then centimeters.
How long is this dress?
It is a floor-length maxi: layers of tulle fall from the satin band just below the bust into a soft A-line, and the hem spreads slightly on the floor in our photos. The front and side views show the full length and how the tulle falls over the bump. Your height changes where the hem lands, so check the length for your size in the size chart on this page.
What are the neckline, straps and back like?
The front is a deep V framed by lace appliques, with a strip of sheer mesh filling the center of the V down to the satin band, and the dress is sleeveless with thin sheer mesh straps. At the back, the whole bodice is sheer mesh, with fine piping tracing a V and a line down the center, so it reads like a V-back rather than an open back. The neckline close-up and the back view show both sides.
What are the lace, satin band and tulle like?
The bodice front is covered in floral-and-leaf lace appliques set on sheer mesh, and some petals lift off the mesh for a raised look. Just below the bust sits a narrow, flat satin band with a soft sheen rather than a bow, and below it layers of soft, matte tulle are gathered over a matching underskirt, all in the same deep burgundy; the main fabric is polyester, 95% or more. See the material guide for close-ups of the lace petals, the satin band and the layered tulle.
What does Ruby Heart mean?
Ruby Heart is our color story for the Annika dress in Burgundy: a new chapter shared with the people you love. It is a BabyShowerDress story created for this design.
Size chart (garment measurements)
Size chart (garment measurements)
| Measurement | S | M | L | XL |
|---|---|---|---|---|
| Bust | 33.9 in / 86 cm | 35.4 in / 90 cm | 37 in / 94 cm | 38.6 in / 98 cm |
| Waist | 24.4 in / 62 cm | 25.2 in / 64 cm | 26 in / 66 cm | 26.8 in / 68 cm |
| Length | 62.6 in / 159 cm | 63.4 in / 161 cm | 64.2 in / 163 cm | 65 in / 165 cm |
Garment measurements, not body measurements. Compare with a dress that fits you well.
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Shipping & delivery
Shipping & delivery
Shipping is free on every order, to every country we ship to.
Orders ship in 2–4 business days. Delivery takes 5–8 business days after shipping, wherever we ship. For your event, we suggest ordering at least 3 weeks ahead.
Returns & exchanges
Returns & exchanges
Love it or return it, worry-free. Every refund goes back to your original payment method, never store credit. If anything arrives with a flaw or isn’t what you ordered, we cover the return shipping. Changed your mind or need a different fit? Message us within 30 days of delivery and we’ll approve your return; you only pay the return postage.
Returns are accepted within 30 days of delivery, as long as the dress is unworn, unwashed and unaltered, with its original tags and packaging. Trying it on at home is fine. Just message us first so we can approve your return.
For a different size, send the original back and we’ll ship the new size free of charge (subject to stock).
Size & fit
Size & fit
Choose for the body you’ll have on the day — your bust and bump may grow before your event. Compare your bust, under-bust and bump with the size chart for this dress.
Between sizes? Send us your measurements, your height and how far along you’ll be, and we’ll reply within 1 business day.
Share this product
The Memory Dress
Made for the moment you’ll keep.
For your celebration
Why it works for your shower.
A deep V framed by raised lace petals, a narrow satin band under the bust and soft tulle layers to the floor, chosen for the day you’re celebrated and the photos you’ll keep.
- Made for your celebrationChosen for baby showers, maternity portraits and celebrations with loved ones.
- Raised lace petalsFloral-and-leaf appliques on sheer mesh, with some petals lifting off it.
- Room for your bumpA narrow satin band sits just below the bust, and tulle falls from there.
- Floor-length tulleSoft, matte tulle layers fall in an A-line over a matching underskirt.
What it solves
- Not sure of your size?
- Send us your measurements; we reply within 1 business day.
- Shower in a few weeks?
- Delivery takes 5–8 business days after shipping; order 3 weeks ahead.
Good to know: the back is sheer mesh with fine piping tracing a V, so it reads like a V-back rather than an open back.
Where you’ll wear it
Six moments you’ll want to remember.
-
01Baby shower
Greeting guests, opening gifts and cutting the cake with the people you love. -
02Maternity photoshoot
Studio, garden or golden hour: the portraits you’ll keep for years. -
03Gender reveal
Confetti, balloons or cake: one big moment, caught on camera. -
04Wedding guest
Ceremony, dinner and string lights while you’re expecting. -
05Babymoon
One last trip for two before your baby arrives. -
06Holiday photos
Family gatherings and seasonal portraits by the fire.
The fabric
95%+Main fabric, polyester
Floral-and-leaf lace appliques cover the bodice front on sheer mesh, some petals lifting off it. A narrow satin band adds a soft sheen below the bust, and soft, matte tulle falls over a matching underskirt. The main fabric is polyester, 95% or more.
- Raised lace
- Satin band
- Layered tulle
Why you’ll like it
Designed with you in mind.
- Deep V-necklineFramed by lace, with sheer mesh down the center.
- Thin mesh strapsSheer mesh straps; the dress is sleeveless.
- Lace appliquesFloral-and-leaf, with raised petals on sheer mesh.
- Narrow satin bandSits just below the bust, flat rather than a bow.
- Piped V-backSheer mesh with fine piping in a V and down the center.
- Sizes S to XLLength 62.6–65 in (159–165 cm).
The details
A closer look.
- Neckline
- Deep V with a sheer mesh center
- Straps
- Thin sheer mesh straps, sleeveless
- Bodice
- Floral lace appliques with raised petals
- Waist
- Narrow satin band just below the bust
- Skirt
- Floor-length tulle A-line over an underskirt
- Back
- Sheer mesh back with a piped V
- Fabric
- Main fabric: polyester, 95% or more
This dress in other colors
-
The three-quarter view -
The layered tulle -
The piped V-back -
The side profile
The Memory Dress promise
For the photos, the hugs, the light and the big day.
-
01
Made for the photos
A deep V framed by raised lace petals and a narrow satin band above floor-length tulle, created to frame your bump and keep the line clean in photos.
-
02
Made to move with you
The satin band sits just below the bust and soft tulle layers fall in an A-line, made to help you sit, stand and hug with fewer adjustments.
-
03
Coverage, thought through
Sheer mesh fills the center of the V and forms the straps and back, by design. Look at the close-ups in window light before you choose.
-
04
Made to arrive in time
Free shipping on every order. Orders ship in 2–4 business days and arrive 5–8 business days after shipping, so order at least 3 weeks ahead.
Made for these moments
Wear it for the days you’ll remember.
-
Evening celebrations
A tiny romper on a lantern-lit rooftop
-
Garden parties
A hug by the party tent
-
Before the party
Her sister straightens a shoulder strap
-
Kind words
Grandma’s card on the porch steps
Fit & size
Find your size.
Garment measurements
- SBust 33.9 inLength 62.6 in
- MBust 35.4 inLength 63.4 in
- LBust 37.0 inLength 64.2 in
- XLBust 38.6 inLength 65.0 in
- Choose for the day itself.Your bust and bump may grow before your event; size for the body you’ll have on the day.
- Between two sizes?Send us your measurements, your height and how far along you’ll be. We reply within 1 business day.
- Garment measurements.These are measurements of the dress, not of your body. Compare them with a dress that fits you well.
When is your
big day?
Enter your date and we’ll suggest when to order.
Pick a date to see your suggested order-by date.
Orders ship in 2–4 business days. Delivery takes 5–8 business days after shipping, wherever we ship.
Shipping Policy- 01Think ahead to your dateYour bust and bump may grow before your event, so choose for the body you’ll have on the day.
- 02Check the chart for your dressEvery style is cut differently. Compare your bust, under-bust and bump with the size chart on its product page.
- 03Between sizes? Ask usSend your measurements, height and how far along you’ll be, and we’ll help you choose.
FAQ
Questions, answered.
Sizing, delivery, returns and payment. Can’t find what you need? We reply within 1 business day.
When will my dress arrive?
Orders ship in 2–4 business days. Delivery takes 5–8 business days after shipping, wherever we ship. For your event, order at least 3 weeks ahead.
Is shipping free?
Yes. Shipping is free on every order, to the U.S. and the 27 other countries and regions we ship to. Shipping Policy
Can I return or exchange my dress?
Yes, within 30 days of delivery, if it’s unworn, unwashed and unaltered with its original tags. Every refund goes back to your original payment method, never store credit. If your dress arrives with a flaw or isn’t what you ordered, we cover the return shipping; for a different fit or a change of mind, you only pay the return postage. Return & Refund Policy
Which payment methods do you accept?
Visa, Mastercard and UnionPay cards, plus PayPal, Shop Pay, Apple Pay and Google Pay. Prices are in U.S. dollars, and your card is charged when you place your order. Payment Methods
Not sure which size to choose?
Send us your measurements, your height and how far along you’ll be on the day — we reply within 1 business day. Size & Fit Help
Size help
Not sure which size to choose?
Send us your measurements, your height and how far along you’ll be on the day. We reply within 1 business day.
Ask for size help→The meaning we keep
One day, you’ll tell themabout this day.
A dress, a ritual, a memory.
A baby shower dress is part of the moment you’re seen, celebrated and remembered: the photos your family keeps, the people who gather around you, and a story to share with your child one day.
- A dress
- A ritual
- A memory
A moment for you.A memory for life.
We believe a maternity dress is more than something to wear. It’s how you feel seen on the day, a memory your family keeps, and a reason for your people to gather around you.
- Seen.
Pregnancy changes your body, your calendar, your whole world. You’re still you, and you deserve to feel like it.
Our story→ - Celebrated.
Showers, reveals, portraits. These days come once, and they deserve to be marked and remembered.
The meaning we keep→ - Together.
Behind every mom-to-be is a circle cheering her on. This chapter is better shared.
Meet our circle→



























