Nell Apricot Floral maternity dress — front view, one hand under the bump, ruffled hem above the ankle

Nell Apricot Floral maternity dress — back view over her shoulder, smocked back and off-shoulder neckline

Nell Apricot Floral maternity dress — close-up of the smocked off-shoulder neckline, hands on and under the bump

Nell Apricot Floral maternity dress — smiling three-quarter view, one hand under the bump

Nell Apricot Floral maternity dress — chest-down view, one hand under the bump, ruffle tier to the lower calf

Nell Apricot Floral maternity dress — full-length in an old glasshouse by a wicker bassinet and lounger

Nell Apricot Floral maternity dress — her cousin handing her a box of baby booties in a barn hall

Nell Apricot Floral maternity dress — walking arm in arm with a friend down a lantern-lit garden path

Nell Apricot Floral maternity dress — leaning on a ladder by a sunflower wall above the sea

Nell Apricot Dawn Maternity Baby Shower Dress

$62.99 ~~$96.99~~

Free shipping on every order.

Size guide

In stock

At a glance

Off-the-shoulder neckline with a square-neck option
Smocking from neckline to under the bust
Empire waist, loose over the bump
Long lantern sleeves with smocked, ruffled cuffs
Gathered ruffle hem at the lower calf
Tiny white flowers on warm light apricot

NellApricot Floral

ABustBWaistCLengthDSleeve length

Garment measurements, not body measurements. Allow 1–3 cm difference.

Garment measurements

Garment measurements by size
Size	ABustin	BWaistin	CLengthin	DSleeve lengthin
S	24.4	23.6	41.3	22.8
M	26.0	25.2	41.7	23.2
L	28.3	27.6	42.1	23.6
XL	30.7	29.9	42.5	24.0
XXL	33.1	32.3	42.9	24.4

Between sizes? Send us your measurements, your height and how far along you’ll be on the day — we reply within 1 business day. Size & Fit Help

At a glance

Off-the-shoulder neckline with a square-neck option
Smocking from neckline to under the bust
Empire waist, loose over the bump
Long lantern sleeves with smocked, ruffled cuffs
Gathered ruffle hem at the lower calf
Tiny white flowers on warm light apricot

Jars of the apricot jam your aunt put up last summer set out along the windowsill as favors, each lid labeled in her handwriting with the month the baby is due, and your uncle making everyone promise to bring the empty jars back for next year's batch — Nell in Apricot Floral sprinkles tiny white flowers over a warm, light apricot, its smocked neckline sitting just off your shoulders, for baby showers, maternity portraits and celebrations with loved ones.

The Memory Dress: made for the moment you’ll keep.

Dress details

Off-the-shoulder neckline with a square-neck option
Smocking from neckline to under the bust
Empire waist, loose over the bump
Long lantern sleeves with smocked, ruffled cuffs
Gathered ruffle hem at the lower calf
Tiny white flowers on warm light apricot

Fabric and texture

This chiffon is light and soft-draping, matte rather than shiny, with a faint crinkle. Tiny white flowers and grey-green leaves, each about the size of a fingernail, cover a warm, light apricot ground from neckline to hem, a soft peachy beige that is neither orange nor khaki, so the dress reads warm and pale from across the room. Elastic smocking runs in fine rows over the bodice and the cuffs, and a gathered ruffle tier finishes the hem.

Choose your size

Available in S, M, L, XL and XXL. The size chart on this page lists garment measurements for bust, waist, length and sleeve length, with inches first, then centimeters. Garment measurements are not body measurements. The bodice is fully smocked, and the bust and waist in the chart read much smaller than body measurements, so compare them with a smocked-bodice dress that fits you well rather than with your own measurements.

Your questions

How do I choose my size?

Compare the garment measurements in the size chart on this page with a smocked-bodice dress that fits you well rather than with your own body measurements: the bodice is fully smocked, and the bust and waist in the chart read much smaller than body measurements. It lists bust, waist, length and sleeve length. Length runs from 41.3 in / 105 cm in S to 42.9 in / 109 cm in XXL, and your height changes where the hem lands. Inches appear first, then centimeters.

How long is this dress?

It is a midi that ends on the lower calf, above the ankle, and the loose skirt finishes in a gathered ruffle tier that swings out at the hem, as the front, side and back views show. Your height changes where the hem lands, so check the length for your size in the size chart on this page.

Can I wear it on the shoulders, too?

Yes. In the photos for this color the straight, smocked neckline sits off the shoulders, across your upper chest and upper arms, and you can also pull it up onto your shoulders to wear it as a square neckline. The long lantern sleeves puff out and gather into a band of smocking with a small ruffle at the wrist, and the back has the same smocking with no zipper or buttons, so the dress simply pulls on. See the front close-up and the studio back view in the photos, and the lantern sleeve close-up in the material guide.

How does the smocked bodice fit, and how should I read the size chart?

The bodice is smocked in many fine elastic rows, front and back, from the neckline to just under the bust, so it sits close and gives with your shape; below that the dress falls loose from an empire waist with room for your bump, and there is no belt or tie. The bust and waist in the size chart read much smaller than your own measurements, so compare them with a smocked-bodice dress that fits you well rather than with your body. For a closer look, see the close-up of her pinching a ruffled cuff beside a wicker cabinet and the smocked bodice close-up in the material guide.

What does Apricot Dawn mean?

Apricot Dawn is our color story for the Nell dress in Apricot Floral: a new chapter shared with the people you love. It is a BabyShowerDress story created for this design.

Size chart (garment measurements)

Measurement	S	M	L	XL	XXL
Bust	24.4 in / 62 cm	26 in / 66 cm	28.3 in / 72 cm	30.7 in / 78 cm	33.1 in / 84 cm
Waist	23.6 in / 60 cm	25.2 in / 64 cm	27.6 in / 70 cm	29.9 in / 76 cm	32.3 in / 82 cm
Length	41.3 in / 105 cm	41.7 in / 106 cm	42.1 in / 107 cm	42.5 in / 108 cm	42.9 in / 109 cm
Sleeve length	22.8 in / 58 cm	23.2 in / 59 cm	23.6 in / 60 cm	24 in / 61 cm	24.4 in / 62 cm

Garment measurements, not body measurements. The bodice is smocked, so compare the bust and waist with a smocked-bodice dress that fits you well.

Shipping & delivery

Shipping is free on every order, to every country we ship to.

Orders ship in 2–4 business days. Delivery takes 5–8 business days after shipping, wherever we ship. For your event, we suggest ordering at least 3 weeks ahead.

Shipping Policy

Returns & exchanges

Love it or return it, worry-free. Every refund goes back to your original payment method, never store credit. If anything arrives with a flaw or isn’t what you ordered, we cover the return shipping. Changed your mind or need a different fit? Message us within 30 days of delivery and we’ll approve your return; you only pay the return postage.

Returns are accepted within 30 days of delivery, as long as the dress is unworn, unwashed and unaltered, with its original tags and packaging. Trying it on at home is fine. Just message us first so we can approve your return.

For a different size, send the original back and we’ll ship the new size free of charge (subject to stock).

Return & Refund Policy

Size & fit

Choose for the body you’ll have on the day — your bust and bump may grow before your event. Compare your bust, under-bust and bump with the size chart for this dress.

Between sizes? Send us your measurements, your height and how far along you’ll be, and we’ll reply within 1 business day.

Size & Fit Help

For your celebration

Why it works for your shower.

Ditsy blooms on light chiffon, a straight smocked neckline, a ruffle-edged skirt and full lantern sleeves, chosen for the day you’re celebrated and the photos you’ll keep.

Made for your celebrationChosen for baby showers, maternity portraits and celebrations with loved ones.
On or off the shoulderThe straight, smocked edge sits square across your shoulders or eases down below them.
Smocked to the bustRows of fine elastic smocking cover the bodice front and back, giving with your shape.
Full lantern sleevesRoomy through the arm, then gathered into a smocked cuff with a little ruffle.

What it solves

Not sure of your size?: Send us your measurements; we reply within 1 business day.
Shower in a few weeks?: Delivery takes 5–8 business days after shipping; order 3 weeks ahead.

Good to know: the bodice is smocked, and the size chart’s bust and waist read small; compare them with a smocked dress that fits you well.

Where you’ll wear it

Six moments you’ll want to remember.

01Baby shower
Greeting guests, opening gifts and cutting the cake with the people you love.
02Maternity photoshoot
Studio, garden or golden hour: the portraits you’ll keep for years.
03Gender reveal
Confetti, balloons or cake: one big moment, caught on camera.
04Wedding guest
Ceremony, dinner and string lights while you’re expecting.
05Babymoon
One last trip for two before your baby arrives.
06Holiday photos
Family gatherings and seasonal portraits by the fire.

The fabric

Light, matte chiffon with a faint crinkle, printed all over with small flowers. Many narrow rows of elastic smocking gather the bodice and the cuffs, so they sit close and give with your shape.

Light chiffon
Matte finish
Fine smocking

Why you’ll like it

Designed with you in mind.

Straight smocked necklineThe smocking itself forms the top edge, with no trim sewn on.
Smocked bodiceFine elastic rows, front and back, from the neckline to under the bust.
Loose below the bustWhere the smocking ends, the skirt falls loose with room for the bump.
Long lantern sleevesFull from shoulder to wrist, each with a smocked cuff and small ruffle.
Ruffle at the hemA gathered ruffle circles the skirt near the hem, reaching the lower calf.
Sizes S to XXLLength 41.3–42.9 in (105–109 cm).

The details

A closer look.

Neckline: Straight and smocked, no trim; on or off the shoulders
Bodice: Elastic smocking front and back, to just under the bust
Sleeves: Long lantern sleeves; smocked cuffs with a small ruffle
Waist: High, with the skirt loose below
Skirt: Gathered ruffle at the hem, to the lower calf
Back: Same straight smocked edge; pulls on, no zipper
Fabric: Light, matte chiffon with a faint crinkle

The smocked neckline
The ruffled hem
The smocked back
The side profile

The Memory Dress promise

For the photos, the hugs, the light and the big day.

01
Made for the photos

Small flowers, fine smocking and full lantern sleeves, with a ruffle that moves at the hem, created to frame your bump and keep the line clean in photos.
02
Made to move with you

The smocking gives as you move and the skirt hangs loose from under the bust, made to help you sit, stand and hug with fewer adjustments.
03
Coverage, thought through

The sleeves run to the wrist and the skirt reaches the lower calf; worn up, the neckline covers your shoulders, and worn low, it shows them.
04
Made to arrive in time
Free shipping on every order. Orders ship in 2–4 business days and arrive 5–8 business days after shipping, so order at least 3 weeks ahead.

Made for these moments

Wear it for the days you’ll remember.

Family celebrations
Her cousin brings a box of tiny shoes
Evening celebrations
Glass lanterns light the way to the gate

Fit & size

Find your size.

Garment measurements

SBust 24.4 inLength 41.3 in
MBust 26.0 inLength 41.7 in
LBust 28.3 inLength 42.1 in
XLBust 30.7 inLength 42.5 in
XXLBust 33.1 inLength 42.9 in

Choose for the day itself.Your bust and bump may grow before your event; size for the body you’ll have on the day.
Between two sizes?Send us your measurements, your height and how far along you’ll be. We reply within 1 business day.
Garment measurements.These are measurements of the dress, not of your body. Compare them with a dress that fits you well.

Size & Fit Help

PLAN YOUR TIMING

When is your
big day?

Enter your date and we’ll suggest when to order.

Your baby shower or photoshoot date

Today—Order by—Arrives—Your day—

Pick a date to see your suggested order-by date.

Orders ship in 2–4 business days. Delivery takes 5–8 business days after shipping, wherever we ship.

Shipping Policy

THE MEMORY WALL

For the pictures that
become family history.

The dress, the people, the way it felt. Give the memory a story to hold.

Mom-to-be in a coral pink lace dress hugging her best friend at a backyard baby shower

Her mother resting a hand on her bump, in a royal blue lace maternity dress at home

Mom-to-be in an apple green lace dress touching apple blossoms in a spring orchard

Mom-to-be in a wine red lace dress holding tiny knitted baby booties by a snowy window

Mom-to-be in an aqua blue lace dress on a beach boardwalk on a breezy afternoon

Mom-to-be in a deep emerald gown holding hands with her grandmother in a garden room

Mom-to-be in a ginger orange lace dress cutting her baby shower cake with friends

Her sister fixing her hair before a party, in a black lace maternity dress

Mom-to-be in an olive green lace dress laughing with her sister on a park picnic

Mom-to-be in a misty blue lace dress opening a gift with two friends

Mom-to-be in an antique gold lace dress holding wildflowers in an autumn park

Mom-to-be in a pale apricot lace maternity dress smelling peonies from the florist at a neighborhood flower shop

Mom-to-be in a dusty rose lace maternity dress tying ribbons on baby shower favor bags with her best friend

Mom-to-be in a deep plum lace maternity dress as her mother wraps a knitted shawl around her at dusk

Mom-to-be in a black maternity gown laughing at a photo on her friend’s camera during a loft maternity shoot

Mom-to-be in a fuchsia maternity gown choosing potted flowers with her sister in a garden greenhouse

Mom-to-be in a champagne tulle maternity gown walking arm in arm with her mother beside a wildflower meadow

Moments styled by BabyShowerDress. Tap a photo to see the dress.

FAQ

Questions, answered.

Sizing, delivery, returns and payment. Can’t find what you need? We reply within 1 business day.

When will my dress arrive?

Orders ship in 2–4 business days. Delivery takes 5–8 business days after shipping, wherever we ship. For your event, order at least 3 weeks ahead.

Is shipping free?

Yes. Shipping is free on every order, to the U.S. and the 27 other countries and regions we ship to. Shipping Policy

Can I return or exchange my dress?

Yes, within 30 days of delivery, if it’s unworn, unwashed and unaltered with its original tags. Every refund goes back to your original payment method, never store credit. If your dress arrives with a flaw or isn’t what you ordered, we cover the return shipping; for a different fit or a change of mind, you only pay the return postage. Return & Refund Policy

Which payment methods do you accept?

Visa, Mastercard and UnionPay cards, plus PayPal, Shop Pay, Apple Pay and Google Pay. Prices are in U.S. dollars, and your card is charged when you place your order. Payment Methods

Not sure which size to choose?

Send us your measurements, your height and how far along you’ll be on the day — we reply within 1 business day. Size & Fit Help

Size help

Not sure which size to choose?

Send us your measurements, your height and how far along you’ll be on the day. We reply within 1 business day.

Ask for size help

The meaning we keep

One day, you’ll tell themabout this day.

A dress, a ritual, a memory.

A baby shower dress is part of the moment you’re seen, celebrated and remembered: the photos your family keeps, the people who gather around you, and a story to share with your child one day.

A dress
A ritual
A memory

WHAT WE BELIEVE

A moment for you.A memory for life.

We believe a maternity dress is more than something to wear. It’s how you feel seen on the day, a memory your family keeps, and a reason for your people to gather around you.